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HTC Desire 728 Price and Specs

HTC Desire 728 price in Pakistan: Rs. 19,500. Status: Discontinued. Record last updated 22 Oct 2026.

Key specifications

• RAM: 2 GB
• Storage: 16 GB
• Screen size: 5.5 inches
• Main camera: 13 MP
• Selfie camera: 5 MP
• Battery: 2800 mAh

Full specifications

Build

OS	Android OS, v5.1.1 (Lollipop)
UI	Emotion UI 3.1
Dimensions	157.9 x 77.8 x 7.9 mm
Weight	153 g
SIM	Dual-SIM, Dual Standby, Nano-SIM
Colors	White, Black
Standby	up to 496 hrs

Frequency

2G Band	SIM1: SIM2: GSM 850 / 900 / 1800 / 1900
3G Band	HSDPA 850 / 900 / 1900 / 2100
4G Band	LTE band 1(2100), 3(1800), 5(850), 7(2600), 8(900), 28(700), 38(2600), 39(1900), 40(2300), 41(2500)

Processor

CPU	1.3 GHz Octa-Core Cortex-A53
Chipset	Mediatek MT6753
GPU	Mali-T720MP3

Display

Technology	Super LCD2 capacitive touchscreen, 16M colors, Multitouch
Size	5.5 inches
Resolution	720 x 1280 pixels (~267 ppi pixel density)

Memory

Built-in	16GB built-in, 2GB RAM
Card	microSD card (supports up to 256GB) (dedicated slot)

Camera

Main	13 MP, autofocus, LED flash
Features	F/2.2, 28mm, Geo-tagging, touch focus, face detection, HDR, panorama, Video (1080p@30fps)
Front	5 MP, f/2.8, 34mm, 1080p@30fps

Connectivity

WLAN	Wi-Fi 802.11 b/g/n, DLNA, hotspot
Bluetooth	v4.1 with A2DP
GPS	Yes + A-GPS support & Glonass
Radio	FM Radio
USB	microUSB v2.0
NFC	No
Data	GPRS, EDGE, 3G HSPA 42.2/11.5 Mbps, 4G LTE Cat4 150/50 Mbps

Features

Sensors	Accelerometer, proximity, compass
Audio	3.5mm audio jack, Speakerphone
Browser	HTML5
Messaging	SMS (threaded view), MMS, Email, Push Email
Games	built-in + downloadable
Torch	Yes
Extra	GPS + A-GPS support & GLONASS, Dual SIM + Nano-SIM, dual stand-by), Document viewer, Photo viewer/editor, Google Search, Maps, Gmail, YouTube, Calendar, MP4/H.264/WMV player, MP3/eAAC+/WMA/WAV/Flac player, YouTube, Google Talk

Battery

Capacity	2800 mAh
Talktime	up to 26 hrs
Musicplay	up to 46 hrs 2800 mAh

More from HTC

• HTC Desire 20 – Rs. 40,000
• HTC Desire HD2 – Rs. 22,000
• HTC Glacier – Rs. 20,000
• HTC Ignite
• HTC Lead
• HTC One (M8i) – Rs. 32,999

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